ICAI Guidelines for a Chartered Accountant Website

Chartered Accountant website is a new trend in the professional industry for all those aspiring and existing chartered accountants to maintain the online presences of their practice and to accumulate clients from across the nation. To prepare a chartered accountant website, there are lots of ICAI guidelines which has to be followed on a strict basis in order to provide health service to the clients along with the government tracks which has to be followed.

The website for chartered accountants has to be according to the latest norms provided by the concerned department of the chartered accountants in India which will be helpful for the professionals by gaining the trust of the clients. The professional website for chartered accountants should be according to the subjects based on the council. The website for CA can bear their trade name as asked by the along with desired colours but it also mentioned that the professional websites for CA must follow actual format and not the casual format.

ICAI Guidelines for a Chartered Accountant Website of Charted Accountant/Firms
The Chartered Accountants/ firms can create their Website subject based on the Council. The design of the Website should be in an actual format and avoid dynamic and standard format. Thus, there is no restriction on the colours, you can use it according to your nature.

Let us Know all the website guidelines of ICAI in detail:

Individual members also are permitted to have their web pages in their trade name

The Chartered Accountant should keep in mind that their Web site is based on ‘Pull’ model, not in ‘Push’, thereby, the person can only access the information of Chartered Accountants and firms and the information should be provided only on the basis of specific ‘pull’ request.

The Chartered accountant or firms should ensure that none of the information contained in the website be circulated on their own or through e-mail or by any other mode or technique except on a specific ‘pull’ request.

The Chartered Accountants would also not issue any other advertisement on the website. The Chartered Accountants would be permitted to mention their Website address on their professional stationery.

The following information may be allowed to be displayed on the Firms/Members’ Websites:

Member/Trade/Firm name.

Year of an establishment.

Firm’s Address (both Head Office and Branches)

Tel. No(s)

Fax No(s)

E-mail ID(s)

Nature of services rendered (to be displayable only on specific “pull” request)

Partners (Full details of a partner like a Name, qualification and contact details)

News

Jobs

Blogs

Chartered Accountants, who are under the practice/training are not permitted to use the logo on a website.

The member can post articles, professional information.

The bulletin boards can be provided.

The chat room can be provided which permit chatting among member of the ICAI and between firms and clients.

The member can give advice to the client online, who specifically request for the advice, whether it is on payment or free of cost.

Some More ICAI Guidelines in Detail :

The listing on the search engine should be permitted. However, the field of search should be restricted only to the field of “Chartered Accountants” or “CA” or “Indian CA”, “Indian CPA”, “Indian Chartered Accountant”. The Websites would be subjected to the guidelines contained would not be vetted by the Institute of Chartered Accountants of India (ICAI). In addition, necessary action can be taken in accordance with the Chartered Accountants Act, 1949 and the Regulations framed thereunder, in case there is any violation of the above guidelines.
The details or content in the Website should be so designed in such a manner that doesn’t provide any kind of offers or services or professional work or advertisement of professional achievement, and if it is found against the guidelines, then the appropriate action will be initiated by the ICAI in terms of its disciplinary.
The databases of Chartered Accountants or frims are created by Chartered Accountant Societies or other bodies, where the listing of it would be permitted with or without payment.
No Advertisement will be permitted on the Website.
The Website should be advised the profession of Chartered Accountants and should not contain any information which is unbecoming of a Chartered Accountant.
The Website may provide a link to the Website of ICAI and also provide a link to the websites of Govt./Govt. Departments/Regulatory authorities/other professional bodies, such as American Institute of Certified Public Accountants (AICPA), the Institute of Chartered Accountants of England & Wales (ICAEW) and The Canadian Institute of Chartered Accountants (CICA).
The address of the Website should be notified to the ICAI within 30 days.
The Website should mention the date up to which it is updated and the information should not be at material variance from the information as per the ICAI’s records.

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Please refer for Website Guidelines (amended as on 17.9.15)